This year, the majority of consumers will be shopping online during the holiday season, with many planning on spending more this year compared to other years. The holiday season typically sees a spike in online activity, with the busiest days being between Black Friday and Cyber Monday.
However, with more consumers planning to do their shopping online, experts are seeing a surge in malicious cyber activity targeting unsuspecting consumers, including small businesses that are not prepared with the necessary cybersecurity infrastructure.
The holiday season tends to see a peak in online-related crime, with at least 48 percent of people saying that they have been scammed while shopping online during the holidays. A further 53 percent have said that they are most...
Email burst sending is a convenient solution to contact many people. It allows you to automate the preparation of messages, manage contacts, and lead the communication. Earlier, this process required significant human resources, time, and costs.
Modern services offer the same job simplified with convenient templates, contact list moderation, and tools for audience segmentation. It makes them perfect for both small businesses and large companies. Create personalized messages, moderate contact lists, and perform actions for any audience.
Mass email platforms offer a variety of convenient features. Still, there is no magic wand here. To ensure successful email delivery, follow basic recommendations. Ignoring these standards can hurt your sender reputation. Consequently, your emails will not reach the recipients' inboxes, even if they...
Marketing tech products – including apps and software solutions – is no easy task. Not only do you have to convince potential customers that your product is better than the competition. But you also need to thoroughly convey the key value proposition of things that are often too complex and difficult to cover in a single sales pitch.
When you need to communicate a message that’s so complicated, sometimes your audience might feel intimidated. They’re looking at complex tech specs, listening to different software comparisons, and all of this can make them feel overwhelmed when buying online ―especially if they’re not very technologically literate!
But...
Big data has been a boon to businesses large and small. Over the last decade, companies have begun collecting and using consumer data to improve their marketing strategy, products, and customer experience. While this use of big data has led to a competitive edge, it also has a downside: risks to consumer privacy and sensitive company information.
Cybercrime is on the rise, and data is our most valuable asset. Losses from cybercrime are expected to reach a staggering $6 trillion by 2021, and many of these attacks target small businesses.
Consumers need to be wary of any attempt to steal their...
WordPress is an online open-source website creation platform written in PHP and MySQL. In other words, it is also referred to as a free content management system (CMS) used for building and maintaining a website.
It has various user-friendly features, which is compatible with thousands of Woocommerce plug-ins, including the Woocommerce mix and match plug-in that serves as an ideal option for beginners. WordPress is a common choice for most bloggers and most especially for eCommerce development companies as well.
Some people often say; having a WordPress site designed for an ecommerce store can be ambiguous and bogus. Logically, WordPress may...
The partnership is a joint global response against the spread of COVID-19 in 8 of the markets where Jumia operates.
Lagos (Nigeria) - 16 March 2020: Jumia, the leading e-commerce platform in Africa has today announced a major partnership with Reckitt Benckiser, the global health products manufacturer to help consumers access hygienic products at the lowest price.
The partnership will provide a steady supply of hygiene products such as soap bars, disinfectants, and liquid hand wash at affordable pricing.
These products are facing a growing demand from consumers taking hygiene precautions to prevent the spread of the Coronavirus. Jumia will be taking...
Jumia Choice is a new initiative by Jumia to help consumers buy the best quality products at the online store. You get all the best reviewed products from the best rated sellers in one place. Check them out.
Jumia has been working over the years to ensure consumers buy authentic products at the store to help build trust in online shopping. The launch of Jumia Mall last year (2019) was a big step in that direction. Jumia Choice is taking things a step further.
With Jumia Choice, Jumia is making it easy for consumers to find the best rated products. Qualified...
If you’re launching a new business, you’ve unquestionably got countless important decisions in front of you.
Running your finances, managing inventory, supporting staff – they’re all parts of keeping your business moving in the right direction – but there’s something that a lot of people overlook.
IT
In 2020, IT underpins virtually every new business in the world. Despite this importance, it’s also something that many businesses leave to chance – after all, if you can begin with a couple of laptops and a few apps, you can grow as you move – right?
In reality, IT deserves a much deeper consideration. You’re...
A Problem Worth Solving
In recent times, there have been a growing rate of emigration of medical practitioners from Nigeria to developed countries. Annually, it is estimated that 2000 doctors leave the country to practice in developed societies. US, UK and Canada are the popular countries of destination.
There are about 72,000 medical doctors registered with the Medical and Dental Council of Nigeria (MDCN) but only approximately 35,000 are currently practicing in the country.
Consequently, the ratio of doctor per population is approximately 1:6000 for a population of over 200 million in the country. This don’t tally with WHO recommendation of 1...
OWealth is a Savings and investment platform built into the OPay App that enable you save part or all of your OPay fund to get an annual interest paid daily. The annual interest is fixed at up to 15% which is attractive compared to the 5% which is the highest any Nigerian bank can offer.
OWealth investment avenue allows investors to save any amount of money. You can go the full year or more and you can withdraw your money at any time. Investors will find this article very useful as we break down into detail all you need to...
In this article I am going to be debunk the idea that instead of Aliexpress dropshipping low cost products that you should instead dropship expensive High ticket items. This is a controversial topic, but I'm going to be honest with you. I think that this is a terrible idea for most new dropshippers, although there is an exception to that which I will also be talking about later in this article.
A commonly taken (and perhaps best) approach to dropshipping for beginners is to dropship low cost items from AliExpress. This is done by creating a Shopify dropshipping store using...
OTrike was a tricycle hailing service available in the popular OPay App in Nigeria. The tricycle hailing service was available in cities like Enugu, Kano, and Aba. OTrike was a sub-service in the OPay app and offers you your first month's trips at a discount.
The service was launched in Aba and Kano, showing the determination level of OPay to solve people's transportation needs even after launching ORide some months ago. Users can order this on-demand tricycle hailing service at the comfort of their homes to their destination in a secure, orderly and fast fashion. The tricycle hailing service has...
There are many methods for merchants to enable customers to pay with Bitcoin. We introduce the most common ones, explain which of these are best suited for what purpose and where the difference between BitPay, BitBucks and Co. lies.
Not every tool is designed for all applications. Anyone who has ever tried to cut a piece of meat with a spoon or tighten a nut with a screwdriver should know that.
It is no different with Bitcoin wallets and payment service providers. Which tool is the right one depends on what you want to do: Do you wish to sell goods...
The internet has become more than just a virtual space where you can search for basic things by typing a few words into Google’s search bar. It’s a whole world now with social media profiles, shopping stores, businesses, and much more thriving.
This means that like the real world, there are burglars out online as well. These cybercriminals are always on the lookout for your personal and financial details.
Did you know that hacker attacks occur every 39 seconds in the United States? Not only are those who mean to invade your privacy but even marketers are constantly digging through your...
Annual online payment fraud is projected to amount to $48 billion by 2023. If you are an e-commerce business that accepts credit cards, then you need to have adequate security measures to protect your customers’ personal information.
In light of the rise of cybercrime incidences, you cannot afford to skimp on data security. Fortunately, PCI DSS is here to help you guard your clients’ credit card data.
What Is PCI DSS
PCI DSS is a set of requirements that are meant to secure cardholder information. They safeguard the interests of the customer, your e-commerce store, and the card brand.
Every entity that comes...
Who doesn't like food? Food businesses are never really bankrupt. Why? Because we all can't do without them. The same thing goes for the OFood service. It is an online food delivery service.
You order food online using the OPay app from a restaurant near you and your order will be delivered to your doorsteps.
OFood (short for Opera Food or OPay Food) is a subsidiary service of the Opera pay (that is OPay) company that offers the service of food delivery to its customers. In this article, we will be giving you an overview of OFood, how you can have...
OKash is an instant loan app that offers collateral free loans in minutes. It is a perfect platform to get a quick loan if you need some emergency fund. Do you wish to get a collateral free loan? Are you too lazy to get out of the house or just don't fancy the stress of getting a loan from a bank? OKash Loan App is here for you.
Just download the App, fill in your details, and apply for a loan and you could have the funds in your bank account in minutes.
The good news is that OKash is available...
The internet is a perfect place to start your business. And the time now is as good as any. Ecommerce continues to grow at a rapid speed and it is only a matter of time before it eliminates what is known as brick and mortar stores.
Your idea for an eCommerce project will work out so long as you can find a way to sell it on the internet.
Sure, having some experience helps immensely, but everyone has to start somewhere, right? If you have no idea how to make the most the internet offers, look below and you will find...
How would you like to know an online platform where you can get the highest rate possible for your gift cards? Probably “enthusiastic,” right?
The platform is Cardtonic, and used to also be an online crypto exchange platform where you could Bitcoin at one of the best rates in Nigeria. However, these days in focuses on enabling you sell gift cards at the most attractive rates in Nigeria.
This platform has been verified by trustworthy news outlets such as Punch, Pulse, and Legit. Also, a simple search of their name on Google will yield tons of positive reviews left by those...
The online competition to generate leads is fierce, and businesses are continually looking for new and unique ways to attract customers for their service/product. If you run an online store, you obviously will be running a website or perhaps an application too. But, have you thought of publishing an eBook?
If you’re unaware of how an eBook can help you in generating valuable leads, then you must go through this blog to learn all about it.
What are eBooks?
An eBook can be understood as a long-form piece of content that highlights and explains a particular topic in detail. It’s framed and...
So you're about ready to dump your old phone for a new one.
The next step is figuring out what to do with your old phone. You can easily keep it around as a spare in the bedroom drawer with all the other electronics, or pass it on to a friend or family member. Or, you could sell it at gizmogo.com to get the highest payout for your used phone.
Don't stress if your phone is cracked or damaged; you'd be surprised how much you can get for the right phone with a broken screen. And even if you can't get...
OPay is a leading easy Banking and Payment solutions provider in Nigeria. The service was launched in 2018 by Opera Norway AS Group the developers of the popular Opera mini web browser. It is a mobile payment platform that allows its users to pay for goods and services electronically as well as save money using a mobile phone.
OPay is a mobile service that offers you a lot. Like we really mean a great deal of services to choose from. This is the reason why it is now used widely in Nigeria and a couple of other countries in Africa.
With...
You need the best marketing automation software to scale your business fast and convert more leads to customers.
Marketing automation software are software tools that...
Zmobile is a mobile banking service from Zenith bank. Zmobile (meaning Zenith mobile) enables customers of Zenith bank to carry out various banking and...
AliExpress.com is an online shopping mall owned by China's top online marketplace, Alibaba.com. On AliExpress, you will find thousands of top Chinese exporters and...
