This year, the majority of consumers will be shopping online during the holiday season, with many planning on spending more this year compared to other years. The holiday season typically sees a spike in online activity, with the busiest days being between Black Friday and Cyber Monday.
However, with more consumers planning to do their shopping online, experts are seeing a surge in malicious cyber activity targeting unsuspecting consumers, including small businesses that are not prepared with the necessary cybersecurity infrastructure.
The holiday season tends to see a peak in online-related crime, with at least 48 percent of people saying that they have been scammed while shopping online during the holidays. A further 53 percent have said that they are most...
Email burst sending is a convenient solution to contact many people. It allows you to automate the preparation of messages, manage contacts, and lead the communication. Earlier, this process required significant human resources, time, and costs.
Modern services offer the same job simplified with convenient templates, contact list moderation, and tools for audience segmentation. It makes them perfect for both small businesses and large companies. Create personalized messages, moderate contact lists, and perform actions for any audience.
Mass email platforms offer a variety of convenient features. Still, there is no magic wand here. To ensure successful email delivery, follow basic recommendations. Ignoring these standards can hurt your sender reputation. Consequently, your emails will not reach the recipients' inboxes, even if they...
Online stores continue to grow in popularity thanks to the convenience they provide in our everyday lives. With just a few minutes of searching and mouse clicks, you can purchase nearly anything.
What’s interesting is that ecommerce is not just reserved for big companies either. Amazon is obviously a well-recognized name but there are many smaller online stores operating successfully. If you would like to start selling products online, 2023 is a great time.
Launching an ecommerce business used to be a complex process, but today quite the opposite is true. Provided that you are willing to put in effort,...
Advancements in technology combined with reduced spare time has led to a growth in the adoption of e-commerce in business. The internet has made it easier for entrepreneurs to start a business with little investment and high returns. Hence, a lot of entrepreneurs can be seen jumping on the bandwagon.
Statistics show that e-commerce contributed $2.3 trillion sales in and this is expected to hit $4.5 trillion by the year 2021. In the US alone, e-commerce accounts for 10 percent of the retail sales and this is expected to grow by 15 percent each year.
In the past, developers insisted on...
Entrepreneurs can follow some proven steps to guarantee their success when launching an online business. One thing that has helped people to start and run their online businesses successfully is to identify a need and fill it. You might also need to design and develop a website that has an easy-to-use interface.
After that, drive traffic to the site using search results and establish an expert reputation for the venture. An entrepreneur can also increase their income through upselling and back-end sales and following up their subscribers and customers with emails.
Anyone from experienced online traders to newbie can benefit from...
Monitoring the pricing policies of your resellers is a huge task. Keeping track of them can be time consuming, but it needs to be done to identify violators and take appropriate actions against them. So, what is the solution, how do you make this process more efficient and accurate?
The Need for MAP Monitoring
Your Minimum Advertised Price (MAP) policy helps you to get some control over the way your products are priced. It helps prevent price undercutting as a way to eliminate competition. Enforcing your MAP policy consistently installs confidence among your resellers that no single or group of sellers...
Nigerians often get gift cards from various sources, maybe through purchase or as a gift from friends and families. But they find it difficult to sell gift card in Nigeria just in case they have no need to redeem it.
Well, this problem statement is no longer a problem, as a new platform has now evolved to help you with your gift card trades and pay you for them instantly.
So, if you are willing to exchange gift card in Nigeria, you should do so on Cardnosh.
Little Information About Cardnosh
Cardnosh is a gift card trading site on which you can sell...
The technology behind contactless payments is continuing to evolve at a frightening rate, with biometrics playing a pivotal role in this. Last year saw Gemalto launch the world’s first biometric EMV card for contactless payments, which included a fingerprint sensor on the right of the card body to enhance user security.
This is also part of a wider move to do away with cards altogether, with biometric solutions helping customers to pay with their smartphones and similar devices without compromising their safety.
For now, however, we continue to use standard and contactless debit cards to complete everyday purchases, while credit cards...
No one will deny to some extra bucks without actually doing anything special. Affiliate marketing is the way that allows one (mainly bloggers and online marketers) to increase their monthly check value by a certain extent without actually doing anything extra or special. For example, you can join CallHippo Affiliate Marketing program for this.
With simple linking and page directing, it is one of the best easy ways to make money. That is why it has created much buzz in the business world.
There are various affiliates marketing program that claims to give away easy money. However, the main point to...
Sharing your thoughts, to reach a large number of audience, has never been this simple, easy and fun. With the rise and growth of different online platforms to express yourself, it takes only dedication, determination, good content, and the best platforms to project what you have to offer, and who you are to the whole world.
Some people have chosen different social media platforms, such as Twitter, Instagram, and Facebook, to project their ideas, while others have gone in the direction of creating websites, to reach a wider and centralized audience.
Creating and running a website can be fun and exciting, ...
Trust is the cornerstone of every successful business arrangement.
From simple retail sales all the way up to big company mergers, none of it happens if the people involved don’t have trust between one another.
Only when both parties believe – and feel confident – that their counterpart is being forthcoming and holding up their end, negotiations end and deals are struck.
Why would it be any different online?
If anything, trust is an even bigger issue when it comes to doing business over the internet. When you are standing across from someone, you can convey your ideas quickly, and get a good...
No one can deny it: Although technology has had some negative effects on people’s lives, it has made life whole lot easier. Gone are the days when you could stand on ques for hours to pay bills when we could rely on fewer resources of communication just to mention a few.
Today, you can pay bills from the comfort of your home, send or receive messages anytime from anywhere and more. Saving money is also possible today. However, to save money does not mean you don’t buy anything, but to save money using online coupons. All this has been made...
Want your restaurant to stand out from the rest? You’ve got a great menu and now want to excel at service? Consider, a full stack restaurant management system.
A restaurant management system is the complete integrated software system for your restaurant that helps you stay on top of all your essential processes. It is the solution a restaurant needs, across online ordering, table reservations, billing, inventory management, accounting, security, marketing & CRM, analytics, loyalty, payments, employee scheduling, and payroll management.
A restaurant management system lets your software carry out the day to day functions. Customer data that comes into...
Whenever we hear this word ‘DISCOUNT,' our blood rushes in our veins, and we are above ninth cloud because it means we can avail certain pleasantries regarding our favorite brands at a more economical price range.
With the increase in the price value, the discount codes are like rays of hope. Imagine, you have a discount code for a branded clothing line or any food restaurant, how immensely happy you will be.
This is what the marketing companies aim for. All those people who have discount codes, they will definitely go for it.
Basic Logic Behind Discount Codes:
Usually, the logic behind the...
So you want to learn Referral Marketing? I got you covered. Today, I will talk about referral marketing and why you should do it.
I will also go through the whole setup process step-by-step and give you the best practices in referral marketing.
Are you ready? Let’s dive in.
What is Referral Marketing?
Referral Marketing is a form of marketing where you let your customers do all the hard work of referring customers to your website. This can be a simple ‘refer-a-friend’ program in your website or it can be an affiliate marketing program where the business owner recruits affiliates to promote their...
The crypto-wave collapse continues with full force. Today, the leading digital coins continued to depreciate after their decline last week.
Serious losses were also noted with digital coins such as Cardone, Monero, throne, jota, dash and more were reduced by more than 10%.
What caused the unprecedented depreciation of crypto cells?
What is the reason for the exceptionally strong decrease in crypto cellular levels? Generally speaking, a "civil war", a result of last week's "hard fork" in the battlecake cache.
What is a "Difficult Fork"?
This term is linked to a change in the cryptographic protocol that is not comparable to older versions of the digital coin. For...
Black Friday (November 29, 2024) has become a big deal in Nigeria, with shoppers heading to retail stores and e-commerce websites in their droves in search of great deals on clothes, electronics, appliances, and more. According to a Picodi.com survey, 23% of Nigerians participated in Black Friday in 2018. This number more than doubled in two years with 46% participating in 2020.
With the cost of economic reforms squeezing consumers in Nigeria, deals will be very popular for shoppers in the country. But with inflation skyrocketing, can businesses deliver the sort of Black Friday deals that will tickle the fancy...
As the holiday season approaches, many Nigerians will be scouring local shopping sites for the best deals. With improved customer service, you can order food online and have it delivered within an hour. 1000 Naira is enough to buy a few items on any of the top biggest websites.
But as a recent study shows, Nigerians have increased their online shopping habits. 49% of Nigerians shop online while the remaining 51% still prefer conventional shopping. Nigerians and South Africa lead the African continent in online shopping. Morocco Kenya and Ghana follow closely.
While local e-commerce businesses keep growing in the country,...
The blockchain is a transparent and distributed ledger that uses various forms of cryptography to digitally sign blocks of data to ensure the integrity of the data and remove third-party intermediary.
Today, we will focus on the two main technologies in a typical blockchain implementation; distributed ledger and cryptography. The different implementation might add to this but this is the basic technology stack for blockchain.
Distributed Ledger
A distributed ledger database is really the core value of a blockchain technology implementation. It is basically storing a series of transactions in a way where the hash or cryptographical signature or the previous transaction is used to encrypt the next...
Payment transfer through the internet is influencing people's lives rapidly at a faster speed. Since it was inception in 2010, Paytm team have been providing awesomely great services and transfers in their mobile recharge business.
But from the last few months, they are trying to become one of the biggest players in the E-commerce space in India. People love to use the platform for making payment transfer.
India, one of the largest democracies in the world is on the verge of different technologies. Paytm started it's services as a mobile recharge provider in 2010.
Slowly and steadily they are expanding their business...
Do you want to find out how to design a good API? Many books, articles, forums offer different solutions and guide you through the process. In this article, we will present you a beginner’s guide to API design and the most important principles you should follow.
It doesn’t matter what your personal favorite style and idea is, as the point here is to stick to some rules. The result will be a consistent, awesomely designed API. These principles we are about to reveal to you are universal for both Open and Private APIs.
Minimalism:
The process of API designing can be very...
Let’s be honest: if you haven’t yet embraced the advent of cryptocurrency, you’re falling behind the curve. Early adopters made thousands (or even millions of dollars) off of their initial investment, and those who deal in Bitcoin and other cryptocurrencies today experience a host of conveniences and benefits because of the revolutionary technology.
As big banks and governments start to understand how to adopt blockchain technology to suit their purposes, it’s becoming clear that crypto means secure, instantaneous transactions with little room for security breaches, meddling and fraud.
If you still think that crypto is primarily a fringe phenomenon, just look...
You need the best marketing automation software to scale your business fast and convert more leads to customers.
Marketing automation software are software tools that...
Zmobile is a mobile banking service from Zenith bank. Zmobile (meaning Zenith mobile) enables customers of Zenith bank to carry out various banking and...
AliExpress.com is an online shopping mall owned by China's top online marketplace, Alibaba.com. On AliExpress, you will find thousands of top Chinese exporters and...
