So, you've recently launched a new company, and you're looking to overcome the two main challenges faced by most startups at the outset: generating brand awareness and engaging new consumers.
Now, chances are that you know the answer to those challenges lies in top-notch content marketing, but marketing strategies are not all created equal!
Fledgling companies need long-lived content that communicates crucial info while also getting people on board and excited about your new venture, and that’s exactly what animated explainer videos are for!
The problem, though, is that startups have some specific content needs that should shape the way you develop...